Drumify

Drumify is a cloud-based music creation and collaboration platform that includes a sample library and audio plug-ins that is owned by a music production house called Splitmind located in Los Angeles, CA.

GOAL: Drumify wanted to increase its awareness on social media and drive the new traffic to its website to increase sales.

RESULT: We created a lead magnet that offered producers a free sound kit and ran Cold, Look-Alike, Retargeting, and Dynamic Campaigns to drive website sales. These new customers were then added to an email funnel for future releases, product updates, and more.

KPI: Cost Per Result - $1.59 | ROAS - 1.63 | Purchases - 837 | Impressions - 452,109 | People Reached - 119,394

(Return on Ad Spend - Revenue / Advertising Costs) 

SCOPE OF WORK

Paid Social Advertising / Lead Generators / Email Marketing / Retargeting / Content Creation